Key Tips To Draw More Attention To Your Exhibition

Corporate exhibitions are a fantastic opportunity for industry leaders to interact & connect with their audience in person, promote their products & services, and build lasting, trustworthy, and more strong business relationships with them.  

But how to throw a successful exhibition? The key to holding a successful corporate exhibition lies in the strategic planning, dedication & knowledge that help visitors leave with a memorable first impression. From space rental and exhibition stands to promotional costs, you need to create a detailed plan and make sure that the exhibitions are dynamic, visually appealing, and trendy. A successful corporate exhibition plays a vital role in your overall marketing and sales strategy. 

In this blog, we have put together a couple of useful planning tips that will help your exhibition stand out and succeed. Let’s have a look:

1. Invest A Good Amount In Right Exhibition Booth - To make an exhibition successful, you need to invest a good amount of time searching for the best exhibition booth or stand. Make sure that you choose an exhibition stand which is not only different & unique from all others but also fits best according to your requirements. Pay attention to its design, graphics & contents. Instead of following industry trends, stick with your individual goals.
    
2. Create A Comfortable Ambiance - Before proceeding with the next step, give your visitors an appealing ambiance they can connect with & relax. Find a peaceful location & create an ambiance that can reflect your brand in a better way. Here, taking the services of Corporate Event Planner Jaipur will be a great idea. From carpet to furniture, you can leave everything on these professional & experienced planners.
    
3. Arrange Refreshments - To get your visitors engaged completely & comparatively for a long time with your products & exhibition, offering them beverages and refreshments is a good idea. It will not only help you get them for a little longer but also will make a good impression on them. You can arrange juice, cocktails, tea, coffee, or anything else.
    
4. Come Closer To Technology - Using the latest technology is the best way to attract visitors to your brand & make your brand look more classy & professional. For example, setting up large LED screens, or giant iTabs to show off promo videos or what you are offering. Not only this, but you can also use virtual reality experiences (AR) that can create a little bit of fun and draw people to your stand from across the room.
    
5. Cool Snapshots With Selfie Frames - Give your visitors a chance to connect with you creatively and let them take branded snapshots with selfie frames. This is a cost-effective way to grab their attention and keep people with you for a little longer. It is also a great way to initiate a social connection with them. Use unique props including cardboard cutouts and photo props or contact Event Planner Jaipur. They can give you awesome creative ideas here.
    
6. Experiment with Theme - To draw an eye-catching scenario, and get people to your stand, say goodbye to those typical business expo stands and be a little playful with the interiors that pop out your brand’s personality just like that. For example, lawn chairs, floral walls, or artificial grass. Do your research and think unique. Themes like James Bond, Iron Man, or Funfair will surely help you grab people’s attention.
    
7. Run Out-of-the-box Marketing Campaign - Start a marketing campaign for your exhibition so that more & more people can be aware of it and you can gain more crowd & popularity. You can use sensational banners & posters on social media and make people eager to attend your show. 
   
   Ralated Read: Ultimate Hacks To Organise A Successful Company Event

In addition to all of these, don’t forget to take follow-ups. Remember that marketing doesn’t end even when the exhibition is finished. The sooner you follow up, the better the chances are to convert them into sales.